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Watermarking for agency

Drafts that can't go live without you

Every agency has shipped a concept that ran before the invoice cleared — a social visual pulled from the review deck, a banner grabbed from the preview link. A per-client draft watermark means unapproved work is visibly unapproved, and the clean files only exist after sign-off.

A typical run

Input

12 campaign visuals for client review

Watermark

Tiled 'DRAFT — Agency Name' at 15% across every concept

Output

Review deck out same day; clean files on approval

What unbranded images cost marketing agencies

Concepts run before they're paid for

A preview link is one right-click away from a live Instagram post. When the client's intern grabs the draft and publishes it, you're now negotiating payment for work that already shipped — from a position of zero leverage.

Pitch work walks out of the room

Spec creative from a lost pitch has a way of reappearing months later, lightly recolored, executed by a cheaper shop. A tiled agency mark on every pitch board makes reuse traceable and awkward instead of free.

Per-client branding is manual overhead

Ten clients means ten draft stamps, ten logo placements, ten 'did we mark this?' checks across designers. Presets per client — or one API call in your review-link generator — make the draft mark automatic instead of a tribal habit.

Watermarking for marketing agencies — API Watermark

The workflow that sticks

Agencies typically run two lanes: designers batch-stamp review exports with a per-client preset, and shops with a client portal wire the API into the preview upload so everything the client can see is marked by construction. Approval flips the switch: re-export clean, deliver, invoice.

  1. 1

    Create one preset per client

    Draft text (or the client's own 'not for release' language), your agency mark, tiled placement, low opacity. Saved once, reused by every designer on the account.

  2. 2

    Stamp the whole review batch

    Export concepts as usual, drop the batch in, download the marked set as a ZIP. Same treatment across formats and sizes — the deck looks deliberate, not defaced.

  3. 3

    Share previews without anxiety

    Marked drafts can go in decks, review portals, and email threads freely. If one escapes to a live channel, it reads as what it is: an unapproved draft.

  4. 4

    Deliver clean on approval

    Sign-off triggers the clean export from your originals. The watermark step never touches final files — it only guards the gap between 'shared' and 'paid'.

FAQ

Marketing Agencies ask us

Won't clients be offended by watermarked drafts?

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Framed correctly, it's the opposite — it signals process maturity. Position it as version control: 'marked files are drafts, clean files are approved deliverables.' Clients who've ever had an unapproved draft go live on their own brand usually adopt the convention enthusiastically.

Can the watermark carry the client's name or campaign?

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Yes — the mark is free text plus dynamic variables like {filename} and {date}, so 'DRAFT · AcmeCo Spring Campaign · 2026-07-17' is one preset. Per-client presets keep the language consistent across everyone who exports on the account.

Can we automate marking in our review portal?

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That's the strongest setup: one API call where preview files are uploaded, so the portal can only ever serve marked images. Approval then routes the original through delivery instead. The REST endpoint takes multipart uploads and returns the marked file in the response.

What about video and PDF deliverables?

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Same account, same presets conceptually: PDFs are stamped on every page without flattening text, and video drafts are rendered with the mark burned into every frame on our workers — so a downloaded review cut can't quietly become the aired cut.

Protect your next batch in minutes

Free up to 100 calls a month. No credit card. Start in the editor or wire up the API.